Washington State seeks licensees for new apple variety, WA 38

03/18/2013 10:32:00 AM
Vicky Boyd

WA 38Courtesy Washington State UniversityWA 38Washington State University's apple breeding program is looking for licensees to manage commercialization of its newly released WA 38 variety.

The large, dark red apple has a firm, crisp and juicy texture that stores well, according to a news release.

“Our feeling is that, when it comes to the combination of taste, texture and beauty, ‘WA 38′ has no equal in today’s marketplace,” apple breeder Kate Evans said in the release.

The WSU Research Foundation, the university's licensing arm and owner of WA 38, issued the announcement, which includes contracting tree propagation to nurseries, sublicensing to growers, managing trademarks and collecting royalties.

The licensee would not be involved in sales or marketing of the fruit produced by the WA 38 trees or in naming the trademark, which is under development.

For more information, including a copy of the announcement, visit http://treefruit.wsu.edu.



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