Courtesy Clemson UniversityDesmond Layne will be switching coasts, moving from Clemson University in South Carolina to the new post he'll assume in February at the Washington State University Tree Fruit Research and Extension Center in Wenatchee.
Layne, known for his peach expertise, will be the first to hold the university's newest endowed chair funded by the state's tree fruit industry, according to a news release.
He currently is a renowned state Extension horticulture program leader at Clemson, where he has led the shift to spreading the word using digital media.
Among his products is the "Everything About Peaches" website, which received the 2011 award for best site from the American Society for Horticultural Science.
Layne also has created or participated in more than 50 educational YouTube videos.
In addition, on July 17 he won first place in the National Association of County Agricultural Agents' communications award—audio recordings category, for "Sweet Lessons from a South Carolina peach Professor," which aired on National Public Radio Aug. 18, 2011.