Latin culture boosts growth in specialties

06/21/2013 10:24:00 AM
Jim Offner

The category grew about 8% last year and likely will grow up to 13% in the next season, he said.

Root vegetables are showing promise, said Bruce Klein, marketing director with Maurice A. Auerbach Inc., Secaucus, N.J.

He cited ginger root as an example.

“A lot of the chefs are cooking with it, so they’re using it with recipes, and that translates into the consumer buying more,” he said.


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