With prices on varieties like the red navels—or Cara Caras—rising from $5 per box to $14, growers are starting to plant more of them, he says.
The same holds true for minneolas—or Honey Belle tangerines—that can go for $25 per box, which Rucks terms “crazy money.”
Often, growers are likely to go back to older varieties that have a track record and that they have experience with.
“Anything new is going to have a higher risk,” he says.
Rucks also is optimistic about the Tango, which was developed in California but now is available in Florida.
“It fills the gap for the Christmas fruit line we need to have,” he says.
The Tango starts in Florida in November and goes into January, when the California crop comes on.