Finally, be sure to thank them when they’ve worked on a bill or ordinance that would benefit agriculture—or when they’ve worked to defeat one that would be to its detriment.
Look for leaders of tomorrow
Another way to help ensure the future strength of the industry is to identify and mentor young leaders.
Maybe there’s a standout young employee in your organization who has a lot of potential. Challenge him or her and provide opportunities to learn.
FFVA recognizes the importance of cultivating leadership potential with its Emerging Leader Development Program.
Now in its second year, the yearlong program selects a dozen or so young people from a variety of industry sectors and areas of the state. They get an in-depth look at critical issues facing the industry.
Class members visit legislators and state officials in Tallahassee during the legislative session. They also tour a variety of production areas in Florida and California to learn about crops and ag businesses other than their own.
They graduate from the program equipped to be better advocates for Florida specialty crop agriculture.
There’s nothing wrong with shedding a few pounds in the new year or tackling projects you’ve put off. But consider following the lead of so many by getting involved.
For more information about becoming a member of FFVA, visit ffva.com and click on “Membership,” or call (321) 214-5200.
Lisa Lochridge is the director of public affairs for the Florida Fruit & Vegetable Association in Maitland. She can be reached at (321) 214-5206 or firstname.lastname@example.org.